Gm Strengthening Sales in India

General Motors is still deciding on the date to launch itsPontiac, and Cadillac.
mid-sized sedan Captiva and Chevrolet Epica in India.The automaker also hopes to sell more than lakh cars
The automaker is hoping to launch these sports utilityespecially with its Pune plant soon to start operations.
vehicles within the next three months.Chaba who was also present at the launching of the
The Chevy Epica will have a price between Rs 15 lakhChevy Spark is so happy with the outcome according
and Rs 18 lakh and will compete with Hyundai Sonatato him the car has already attracted over 15,000
and Honda Accord. The Captiva on the other hand willinquiries in the north and west India.
have a price of Rs 18 lakh, a little lower than theChaba also added, “We are yet to decide as to
Honda CRV with price of Rs 20 lakh.how to go about the modalities of the launch whether
According to Rajeev Chaba, President and Managingon a completely built imported unit or completely
Director of General Motors India, “Discussions areknock-down units." Aside from Chevy Spark, Captiva,
on to launch these two models, which will improve ourand Chevy Epica the company will also launch the
product range. We now offer cars priced between RsOptra diesel version in the next ten days which will
3 lakh and Rs 10 lakh. Our parent company will decidebear a price tag of Rs 9 lakh to Rs 10 lakh and will
in the next three months. The launch is likely to be inbecome the second model in the diesel sedan
the next calendar year as our hands are full trying tosegment after Skoda Octavia.
meet our current targets with new launches.”Chaba further stated that the diesel platform, which
General Motors India which has recently launched thecurrently contributes around 30 to 35 percent of the
Chevrolet Spark is setting a sales target of 70,000total sales, is expected to increase sales by up to 50
units for this year against the 35,000 units that it waspercent in the next two to three years. GM India will
able to accomplish last year, which by the way is alsoalso try to introduce CNG model for Aveo. The Aveo
way higher than the 25,000 units sold by the companyUVA together with the recently launched Chevy Spark
two years ago. General Motors the producer of qualityis expected to generate over 70 percent of the
GMC tonneau cover will focus on the Chevy range forcompany’s sales in the years to come. With the
now however it did not rule out the possibility ofincreasing sales volumes, GM is in talks to work out a
introducing new brands to India such as Saab, Vauxhall,model for its branded pre-owned car business.