Detroit Iron as Rolling Art

Some of the Detroit Iron manufactured after WWII untilfor the tubes to warm up. In the sixties, FM radio
about 1980 can be considered Rolling Art. Severalappeared, and at first offered ad and DJ free
Companies like Packard, Hudson and Studebakerprogramming. That of course didn't last long once the
ceased building cars for one reason or another duringbandwidth became entrenched. By the seventies there
the early part of this span, but they and the traditionalwere 8 track tape players which in fairly short order
big 3, Ford, GM and Chrysler did turn out somegave way to cassettes. 1959 marked the pinnacle of
masterpieces. As a kid just old enough to think aboutthe auto as jet sporting gigantic rear fins, the ultimate
getting a drivers license, I would sit in my tree houseappearing on the 1959 Cadillac with the 1959-60
and fantasize about the latest crop of finnedChrysler and DeSoto not far behind. In another year
behemoths pictured in the car magazines of the time.the DeSoto would disappear from showrooms and go
After careful consideration I would rank themthe way of the Packard, Hudson and Nash. A sobriety
according to style and features that I could really relateof sorts gripped automakers after the fin and chrome
to and desired to possess. Always decisions. Should Iextravaganza passed. Some really classy designs
have twin rear antennas and dual spotlights or wouldwere introduced in the early sixties like the 1960
one of each do. Wire wheels were really neat asPontiac, 1961 Buick, 1962 Cadillac and classic 1964 Ford.
were the two and three tone paint jobs. I ended upChrysler Corporation would, from time to time,
choosing the most streamlined and elegant looking asintroduce industry leading stratagems. Their Hemi
my favorites always deferring to clean rather than(hemispherical head) Motor during the fifties was pure
clutter. I wasn't one for fuzzy dice hanging from themuscle and reliability as was their Torqueflight
rear view mirror, instead preferring power windowstransmission. They introduced the 'Forward Look' in the
and air conditioning. Of course I always opted for thelater fifties which lead styling trends for awhile. Then
biggest V8 option and always dual exhaust both foragain in 1965 they offered some really sturdy and
easy engine breathing and the sound. The late 1940'sclassy cars that towards the end of that decade lead
and early 50s saw the transition from stodgy, subduedto the innovative fuselage cars. These were large
and functional to a more sleek and powerful motifsleek machines with an air frame sculptured look that I
which, year after year during the 1950's, became afound quite attractive. Unfortunately Chrysler quality
size, power and chrome enhancement race. Whilecontrol started slipping badly during this period and didn't
some models went overboard with various excessesrecover for many years. By the late seventies things
making their designs overburdened or clumsy, othersstarted going downhill in Detroit. Automakers, paying
managed to integrate fins, masses of chrome andlittle attention to quality control and mechanical
color schemes that were a delight. All theefficiencies found themselves mandated by legislation
manufacturers had their winners and losers butto clean up their act, literally. As a result, all manner of
American cars of the period were all individuallyschemes were employed to reduce engine emissions,
identifiable and definitely distinct and could roll down amost, in the early days, a maze of vacuum lines and
super highway without a care. The straight 6 and 8fuel injection designs that were cumbersome and
motors of earlier periods soon gave way in the moremostly ill conceived, leading to a myriad of problems
deluxe models to V8's, which couldn't pull stumps likeand customer dissatisfaction. It wasn't long thereafter
the old high torque low rpm straight eights, but couldthat the Japanese stepped in to fill the void and things
more lithely move a couple of tons of iron, glass andhave never returned to the days of American auto
plastic down the road. By the mid 1950's all Americanmanufacturing preeminence. Granted American cars
cars had settled on 12 volt electrical systems, 14 or 15eventually improved dramatically but market share by
inch wheels, wrap around windshields, and with the V8then was fragmented. I personally lost interest in
motor now the entrenched favorite. It was a time inDetroit around the mid eighties although some really
American history when each new car year wasnice cars have been produced since. Now, I am afraid,
greeted with excitement and anticipation as eachbecause of the fickle nature of Americans, demanding
model sought to capture the limelight with its ownSUV's and consuming a hugely disproportional amount
distinct identity. Priorities were simple if not naive.of the worlds resources, the twin failings of
Dazzle the customer with great expanses of sheetoverindulgence and lack of foresight in the face of
metal and chrome, brilliant colors and lots of buttons toworld realignment, has pushed MoTown automakers
push. Although mundane items like seat belts wereto the brink of insolvency. The 1950s through the
introduced as selling features from time to time, theseventies saw the apex and beginning of decline of
consumer wanted none of that as it didn't add anythe American auto as a distinct form of rolling art. A
value as a status symbol. Slowly technologicalcombination of art deco and modern gave way to
improvements did advance along with conveniencedownsizing and competition from abroad. Complacent
and power options. Radial tires were a big plus addingmanagement also failed to embrace, in a timely
smoothness, safety and longevity replacing thumping,fashion, new concepts of quality control, preferring to
rapid tread wear and numerous flats. Disc brakesmarket their vehicles through planned obsolescence.
were a definite safety advantage replacing the inferiorNo doubt, some of the greatest American
drum and shoe method that could fade in emergencymasterpieces in rolling art were created during the
situations. Automatic transmissions became the option1920s and 30s, however, the height of Auto
of choice and then ultimately became standardAmericana, where form and function took on whole
equipment. And of course, radios evolved. In the midnew dimensions of vim and verve, the 1950s, seems
fifties, signal seek or 'wonderbar' AM radios wereto have marked the peak of empire as well as one of
introduced, followed soon thereafter by the transistorits most distinctive products.
models which allowed for 'instant on' instead of waiting