| The hardening of the plan of
| |
| | The example of FIAT shows consequently
|
| reorganization of Ford did not convince
| |
| | that hopes of rebound exist in the
|
| anybody, and especially not the financial
| |
| | automobile sector. At the same time, the
|
| markets. How else could it have been if
| |
| | margin of error narrows more and more, in
|
| the manufacturer has adopted a
| |
| | particular as regards launching of new
|
| traditional strategy of reduction of the
| |
| | models, because the competition is
|
| costs? Admittedly, this purging will
| |
| | increasingly wild on the market, in
|
| inevitably have a positive impact on the
| |
| | particular in Western Europe. And there
|
| accounts. But it is not likely to start
| |
| | are the French manufacturers who are
|
| it again if Ford is on the way of the
| |
| | going to face the same problems, as the
|
| development whereas its marketshares
| |
| | last figures of the European market
|
| decrease unrelentingly on the other side
| |
| | prove. Admittedly, the situation of
|
| of the Atlantic. A report which is also
| |
| | Renault and PSA is not comparable with
|
| worth for its large American competitor
| |
| | that Ford and General Motors. However,
|
| General Motors. The fact that GM removed,
| |
| | the problems start to accumulate: loss of
|
| during ten last years, 60 % of its
| |
| | marketshares, failure of certain models
|
| manpower did not draw it from the rut.
| |
| | (Peugeot 1007, the Citroen C3 Pluriel),
|
| For the American manufacturers, the
| |
| | underutilization of the facilities, too
|
| report is clear: their offer does not
| |
| | great dependence on the European market,
|
| answer the expectations of the market.
| |
| | without forgetting the departure of the
|
| Their enormous 4×4 is penalized by the
| |
| | PSA chairman.
|
| rise of the gasoline. They are not
| |
| | Important strategic choices will
|
| present enough on the segment in growth
| |
| | undoubtedly have to be made in the near
|
| of the "crossover", these 4×4 equipped
| |
| | future which, taking into account the
|
| with a truck motorization. And, next to
| |
| | place of the car industry in the French
|
| them, the Asian ones (Toyota, Honda,
| |
| | economy, will be perhaps full of
|
| Nissan, Hyundai) show more inventiveness
| |
| | consequences. Two questions in this
|
| in increasingly required vehicles of
| |
| | respect. The first regards the
|
| niche. Because, in the car as in other
| |
| | negotiations which are currently being
|
| industries, such as the pharmacy or
| |
| | carried out between Renault-Nissan and
|
| technologies information, the key of
| |
| | General Motors: is American the best
|
| success resides more than ever in the
| |
| | possible partner, knowing his
|
| innovation, the capacity to put quickly
| |
| | difficulties? In the opposite direction,
|
| on the market original and effective
| |
| | is the splendid isolation of Jean-Martin
|
| products. Thus FIAT, which one did not
| |
| | Folz at PSA the good solution when the
|
| give chances of rectification not so long
| |
| | Volkswagen group is seen, reinforced by
|
| time ago, today is having a spectacular
| |
| | Audi, Seat and Skoda, today's leader in
|
| come-back success thanks in particular to
| |
| | Europe?
|
| the success of its new Punto.
| |
| |
|
